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“Own your back yard.” The idea of “owning your back yard” is local optimization. It’s the idea that you can stick to providing services and products to local customers, become successful, and keep costs low. Instead of competing with a global, corporate powerhouse you’re competing with other small business owners. Local Optimization: What has Worked Immediately, you…

Want to jump start your business sales? As all savvy entrepreneurs know, drip email campaigns are a powerful and useful way to give you the boost you need to take your business to the next level. In fact, timely, targeted and personalized emails can offer 20% more sales opportunities. They also help build customer loyalty and give…

By now, you know the importance of search engine optimization for your business. Good SEO is key for the success of any business, especially when it comes to local SEO. Local search majorly influences your customer numbers. The convenience of the internet allows customers to simply search ” near me.” Since 75% of search engine users never…

Did you know that Search engine optimization marketing, also known as SEO marketing, is vital to your business. We live in the digital age, and that means that your business needs to have a positive presence on the web. However, this can feel like an overwhelming task if you have never marketed your company towards…

It is very common for online business owners to lose track of where they are making an online presence. They are no longer following the SEO results and efforts that may have been implemented in the past. This can be dangerous when it comes to good search engine optimization. There are solutions for this however,…

Anyone that has a presence on line knows that they have to be aware of Google, and this is particularly important for businesses. Google has a lot of power in helping a business get recognized online. One of the tools they use for doing this is through the Business View 360. Just when you thought…

Google can be your best online business friend, or if you are not using their resources for your business then it can be one of your biggest online downfalls. Google is really making a lot of efforts to make sure that online businesses are able to get themselves known and the Google Business View is…

Every online business has got to take advantage of any valued yet free resource that can help enhance their online presence in some way. It is true that there are a lot of free business related “free giveaways “online that have no real value. These are often used as a hook to entice the user…