Blog

You pride yourself on having a strong social media presence for your business, or so you think. The reality is, it is not enough to simply be present on social media platforms. You also need to be active on your platforms. Most importantly, you need to be using these platforms correctly, which includes keeping your…

More than 3.8 billion people are on social media as of 2020. Social media has proven itself as the way most of the world keeps social. But what does it mean to keep social? For most brands, successful social media looks like engagement. Engagement can get your name out there and improve your SEO. For…

As a business owner, you know how competitive the market can be. We live in the age of capitalism, where anyone with an idea and startup funding can start a business. This situation is great for the economy, but it can also be bad for growing a business. While your top priority as a business…

There is no doubting the importance of email marketing even for small businesses. Due to its low cost, it offers a bewildering return on investment. For 80% of small and medium-sized businesses, email marketing is the most effective channel to acquire and retain customers. No matter the size of your business, your email marketing list…

Social media, specifically Facebook, is crucial to a successful digital marketing strategy. If you want to reach a younger audience, it is important to utilize different social media platforms to develop and promote your brand. Brand building is among the most important facets of digital marketing in 2019 because young people are more inclined to…

Internet marketing services have shifted their focus to mobile. More people are searching on their phones and tablets than ever before and we are now at the point that mobile search outweighs desktop search. Because of this, digital marketing trends have become more mobile-centric. Today, we are going to look at some of the mobile…

Digital marketing has more of an impact on your business than you probably realize. It involves everything from catchy subject lines for your emails to engaging on social media platforms. Do you create blogs, videos, and podcasts to position your business as an authority in your industry? Your target audience relies on your content to…

Showing up in search results can be tough. Even if you have an established business with a loyal customer base, it can still be a challenge to get your website to the top of the search results page. Thankfully, there is hope. With a little work and a firm foundation to build on, you can…

Email is still the best form of marketing communication for businesses. 47% of consumers prefer email to other forms of communications from marketers. The problem is that these messages are easily ignored if you do not grab their attention. If you want to make sure your marketing emails get opened, you need to focus on…